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Special Report
Part 1:
1. Why do estate agents sell homes for an average of 3.7% less than they are worth?
2. Just how expensive are estate agents, really?
3. Why do estate agents deliberately overvalue homes (before they undersell them)?
4. Why do estate agents take 50% longer to make a sale than private sellers do?
5. How much poorer will using estate agents make you in retirement?
6. What are the other hidden costs of selling through an estate agent?
Part II: The 7 Things to Look For When You Sell
Methodology
1. Why do estate agents sell homes for an average of 3.7% less than they are worth?
2. Just how expensive are estate agents, really?
3. Why do estate agents deliberately overvalue homes (before they undersell them)?
4. Why do estate agents take 50% longer to make a sale than private sellers do?
5. How much poorer will using estate agents make you in retirement?
6. What are the other hidden costs of selling through an estate agent?
Part II: The 7 Things to Look For When You Sell
Methodology
3. Why do estate agents deliberately overvalue homes (before they undersell them)?
According to a 2005 Which? report "deliberate overvaluing" by estate agents is "a common problem". Why? Because if they exaggerate the value of your home they are more likely to get your business than if they allow themselves to be "outbid" by a rival.
They know that in reality your home is only worth what someone will pay for it, but that doesn't matter. What matters is that they get you on their books and lock you into a contract.
Then, when there's no serious interest, they can suggest that you should "lower your asking price". Not only does this create disappointment it lengthens the selling process and wastes your time.
